About Us

Welcome to LunaChics!

LunaChics is a women’s boutique located in downtown Exeter. We are known for our extensive denim collection, our friendly and knowledgeable staff and our incredible accessories selection. BUT what makes LunaChics a truly unique shopping experience is our comfy couch section complete with a TV, toys and of course Dana’s infamous black lab Sophie. This area is VERY popular with children, spouses and anyone else who just needs to relax and put their feet up for while!

Our huge selection of jeans range in size from 00 to 24W and include all the popular styles from flares to skinnies and shorts to crops!  We carry many of your favorite brands such as: Silver, AG, 7 for All Mankind, Citizens of Humanity, NYDJ, and Paige. With all these choices you are sure to find the perfect fit for your body type. Tall, short, thin or full figured – you won’t be disappointed. Stop by and let our customer recommended fitting experts help you find the best pair of jeans to show who you on the inside, on the outside! You will leave feeling like a new woman!!!!

In addition to jeans, LunaChics has a wide selection of tops, sweaters, shorts, leggings and dresses. The styles are fun and fashionable. Some brands include Lilla P, Rails, Michael Stars, Free People, Sanctuary and Angie. The shelves are also filled with a large assortment of jewelry, handbags, scarves and many other gift ideas! Some of our favorite brands include Dogeared, Tiffany Jazelle and Havaianas. LunaChics has a great selection of graduation, Mother’s Day and birthday ideas. There truly is something for any age and any budget.

Over the years our customer base has grown to include people from all parts of the country and beyond. To continue to serve all of our customers we are now growing our website to offer more of our merchandise online. For our locals…it just got more convenient to shop at LunaChics and for our “not so locals” we can now bring the LunaChics experience to you! We value all of our customers near and far and pledge THE BEST care to EVERYONE!

LunaChics buying products made in the USA is important to us. We also try hard to buy local whenever we can.