About Us

Welcome to LunaChics, A Fun Place To Shop!

LunaChics is a lifestyle boutique located in downtown Exeter, New Hampshire. LunaChics offers a truly fun and unique shopping experience from our friendly staff to our casual living room setting complete with a comfy couch, flatscreen TV, and toys for the kids and pups – we make your shopping experience fun and laid back. And don’t leave the men in your life behind…they love to relax, watch some sports, and hang out. You will not be pressured to “hurry up!”

Our boutique is best known for the premium denim collections we carry for women of all ages, sizes and budgets. You will find many of your favorite brands such as: AG, 7 for All Mankind, Hudson, Paige, Citizens of Humanity, NYDJ, Kut, and Silver. Our wide selection of denim ranges in sizes 00 to 20W and include all the latest trends – skinny, straight, flare and more! Our friendly and knowledgeable staff can guide you through the denim selection process for the right fit and finish for your personal style. And, we are now carrying men’s Paige denim and Z Supply shirts.

LunaChics is a great place to shop for tops, sweaters, leggings and dresses. The styles are fun and fashionable. We carry brands like Lilla P, Z Supply, Michael Stars, Free People, Sanctuary, Lisette and Lysse. You can find a trendy top to pair with your jeans, an outfit for work or a fabulous dress for a wedding. Casual, work, or dressy-we’ve got it.

Let’s not forget the all important accessories! Our jewelry lines include Dogeared, Tiffany Jazelle, and Electric Picks. You will love our reversible faux leather handbags that come in a variety of colors and the wide selection of Longchamp pliage and leather handbags. LunaChics is the only store in NH that carries Longchamp and we are very proud of it! There are many other items that make wonderful gifts for you and everyone in your family. You can never go wrong with a Swell bottle and the new fall colors are arriving soon. Come on in, we promise you will not be disappointed.

Over the years our customer base has grown to include people from the surrounding towns and visitors from all parts of the world! Whatever your location, we are making it more convenient to have fun shopping at LunaChics with our online store. Check our website for “Just In” product offerings and deals on “Sale” items on our website at ShopLunaChics.com – Experience LunaChics, the fun place to shop at our retail location or online!

Our Philosophy

LunaChics believes in our local community and the overall global community. LunaChics carries products made in the USA as its important to us. We also try hard to buy local whenever we can. We want to be fair, to be good, and to be grateful.

Our Mission

We value all of our customers near and far and we pledge THE BEST customer service to all our customers!